Three things to make your Great Escape experience even greater:

1. New initiative, The Hub details announced 
2. Texting service means you won’t miss a thing 
3. Alternative Escape adds even more value to you wristband

If you thought we would just rely on getting the best of upcoming new artists you couldn’t be more wrong. The Great Escape is going the distance this year to make your festival experience unforgettable! 
THE HUB – A NEW SPACE FOR GREAT ESCAPERS:New to this year’s festival is the Hub, based at Jubilee Square right in the centre of Brighton. The Hub is an interactive space where you’ll be able to collect your prized wristbands, buy festival merchandise, as well as enjoy tons of live music, chill out with a drink, meet up with your friends and much more. Head to The Relentless Energy Drink truck stage, which will be programmed with live music all day, every day of TGE. 
There will also be a bar situated in the festival hub as well as many other fun surprises to check out including the Ted Baker photo booth where you can grab your fellow band mates, head to the photo booth and show us your best headliner pose! Take your printed photos to the Brighton Ted Baker store any time over the festival weekend to receive 15% off your Ted Baker purchase. All photos will be uploaded onto the Ted Baker Facebook page for you to share with your friends.
Wristband exchange will be open at the Hub from Wednesday 11th 5pm – 9pm, Thursday 12th 10am-9pm, Friday 13th 10am – 9pm and Saturday 14th 10am to 9pm. 
 TEXTY WAYS - DON’T MISS A THING:To make sure you won’t miss any of your favourite acts we shall once again be running the TGE Text Service. Text ESCAPE to 87085 and we’ll send you all of the details of secret shows, hidden parties, schedule changes and much more as they happen on site. Sign up to the text service for £1.50 and all texts received from then on are free!
 ALTERNATIVE ESCAPE:If you are a fan of going off road then check out The Alternative Escape and Matinee shows. This year's Alternative Escape is the biggest yet with nearly 100 bands playing in Brighton during The Great Escape. We've got exciting events from Ninja Tunes, Fierce Panda and loads more. All these gigs are free with your TGE wristband. To check out the full line up of the Alternative Escape http://escapegreat.com/alt-escape.

MATINEE SHOWS:For all you early birds there are also Matinee gigs starting from 12 noon, so make sure you add these to your gig plan!

EVEN MORE ARTISTS ADDED:The Great Escape has gotten even more artists added to the line-up. Joining an already incredible line up are: Rory Phillips, The Excerts, The Deer Tracks, The History of Apple Pie, I Am Oak, Rodney Fisher, Ben Caplan, We Were Evergreen, Woodenbox, Freeze The Atlantic, Flux, Sridhar, Thayil, The Victorian English Gentleman Club, My first Tooth, We Are The Physics, Jumping Ships, Stagecoach, Hoodlums, The Castells, Royal Republic, Megan Goodwing, Argonaut, The High Jinks, Jakil, The Long Insiders, Sons And Lovers, Tall Ships, The Beautiful Word, Common Tongues, Gentleman Starkey and Attack!Attack!
 MADE IN BRIGTON RETURNS TO THE GREAT ESCAPE TO SHOWCASE LOCAL TALENT:The Great Escape and Brighton & Hove city council are proud to announce the second instalment of the Made In Brighton initiative which celebrates the many excellent creative types who reside in Brighton and Hove.  The initiative highlights the contribution local artists and speakers make to Europe’s largest festival for new music and why The Great Escape is proud to call Brighton it’s home.
Brighton and Hove bands that are playing The Great Escape are:Apples and Eve, Hind Ear, Melodica Melody and Me, Us Baby Bear Bones, Dark Horses, Munich,  Fear of Men, Mechanical Bride, Monument Valley, Rizzle Kicks, The Beautiful Word, Common Tongues, Gentleman Starkey
Brighton and Hove bands that are playing The Alternative Escape are:What’s Your Vice, Sparrow, Nimmo and the Gauntletts, Clowns, Us Baby Bear Bones, The Xcerts, Lu'ami,   Aron Attwood, The M-Theory, Whistleblower, Tiny Dragons, Kate, Hobbie Stuart, Two Spot Gobi, Sweet Sweet Lies